CARE Hospitals Group appoints Shalabh Dang as Chief Sales & Marketing Officer
CARE Hospitals announces the appointment of Shalabh Dang as its Chief Sales and Marketing Officer. Before joining CARE Hospitals, Shalabh Dang served as the Group Head of Domestic and International...
View ArticleThe rise of gamified influencer marketing
In the digital age where attention is the new currency, brands constantly seek innovative ways to captivate and connect with their audiences. Amidst this search, gamifying influencer marketing emerges...
View ArticleSrinivasan Swamy presented with IAA Golden Compass Award
At the 45th IAA World Congress held in Penang, Malaysia, Srinivasan Swamy was presented with the IAA's most coveted IAA Golden Compass Award by Penang Governor Tun Ahmad Fuzi Abdul Razak. The award...
View ArticlePallavi Chakravarti on why it is okay to fail
I am woman, hear me roar. See me stomp my way into the hall of fame. Smell the sweet scent of my success. Yada yada yada. It’s that time of the year again. When paeans will be written and odes sung,...
View ArticleMachines can perform tasks but cannot maintain relationships like humans:...
In this episode of Team Pumpkin presents 'Human Behind The Marketer' created by Punctuate Inc., Founder Saloni Surti interviews Swati Nathani, Co-Founder, of Team Pumpkin. Nathani, born and raised in...
View ArticleCelebrating women influencers shaping India's marketing landscape
On the occasion of International Women's Day, it's pivotal to recognize the transformative shift the influencer marketing landscape in India is undergoing, driven by the indomitable spirit of women...
View ArticleAnuj Bansal elevated to Head of Marketing at ITC Foods
Anuj Bansal has been elevated to the position of Head of Marketing for Chocolates, Confectionery, Coffee, and New Business at ITC Foods. He announced this career advancement via a LinkedIn post,...
View ArticleTrivium Media Group bags the creative, media & digital mandate for Pareha
Trivium Media Group has secured the creative, media and digital mandate of Pareha. As Pareha's chosen partner for creative, media and digital communication, Trivium Media Group is expected to enhance...
View ArticleDear young self: Leading A&M women write a letter to themselves
As a young woman in my early 20s, I started my professional journey just over three years ago. I struggled to believe in myself, dream bigger, and wonder if I Could assert my voice. Do my opinions...
View ArticleWe are on a break: A&M women on chilling and unwinding
By the time I lay down at night, my head is filled with an endless to-do list that only keeps growing. When was the last time I took a break? Do I really need a break? I have seen numerous women...
View ArticleIndiGo celebrates International Women’s Day with Girl Power murals
Celebrating Women's Day, IndiGo has adorned the walls of Gurugram's Guru Dronacharya Metro Station with vibrant murals. Crafted by artist Anpu Varkey, the artwork beautifully embodies the theme of...
View ArticleWomen's Day campaigns 2024 recognise women's impact & contributions
The United Nations has designated the theme for International Women's Day 2024 as 'Invest in Women: Accelerate Progress,' focusing on addressing economic disempowerment as it encouraged brands to...
View ArticleAdobe Express is streamlining mobile content creation with AI integration
Adobe recently announced that it is releasing the most recent version of the Adobe Express app in beta, making it simpler for users to produce and share social media content on mobile devices. With...
View ArticleUnveiling the nominees for Social Samosa's Superwomen 2024
In the spirit of recognizing extraordinary achievements and celebrating the relentless pursuit of excellence, Social Samosa is officially unveiling the nominees for the ninth edition of Superwomen....
View ArticleTalented elevates Binaifer Dulani to founding partner
Talented has announced the promotion of Binaifer Dulani to the role of Founding Partner. Dulani, who has been with the agency since its inception in 2022 and is the first creative leader to join the...
View ArticleBBH India appoints Nisheeth Srivastava as ECD
BBH India, a creative agency within Publicis Groupe India, has announced the appointment of Nisheeth Srivastava as the Executive Creative Director (ECD). Based out of Delhi, Srivastava's mandate...
View ArticlePepperfry appoints Mahip Dwivedi as Vice President and Head of Marketing
Pepperfry, the e-commerce furniture and home goods company, has announced the appointment of Mahip Dwivedi as the new Vice President of Marketing. In his role as the head of marketing, Dwivedi, who...
View ArticleKshema General Insurance appoints Mudramax as its media partner
Following a multi-agency pitch, Kshema General Insurance has awarded Mudramax, DDB Mudra Group’s media arm for its media mandate. The agency will craft and implement media strategies across offline...
View ArticleHashtag Orange bags the social media mandate for Fenesta
Hashtag Orange has been awarded the social media mandate for Fenesta. The partnership aims to elevate Fenesta's digital presence and engage with its audience effectively across various social media...
View ArticleExperts share ad campaigns that empower women beyond stereotypes
In the 1970s, when mainstream advertising showcased women through the male gaze, whether as an object or someone who takes care of the household, there was a copywriter who wrote an advertisement for...
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