Ritesh Singh appointed as Chief Growth Officer at icogz(R)
icogz® Ltd. has appointed Ritesh Singh as the Chief Growth Officer based in Canada. Singh is a seasoned entrepreneur with over two decades of experience in building businesses. He will lead icogz’s...
View ArticleTERRA appoints Tapasya Sharma as Global Head – Marketing and Digital
TERRA has appointed Tapasya Sharma as Global Head of Marketing and Digital. In her new role, Sharma will lead the marketing and digital initiatives for TERRA globally, with a focus on enriching the...
View ArticleDentsu Creative India appoints Nikhil Kumar as Managing Partner (West)
Dentsu Creative has appointed Nikhil Kumar as Managing Partner (West). Kumar will be responsible for leading the West region with a focus on growth and creative excellence and will be reporting to...
View ArticleDentsu Creative India appoints Nikhil Kumar as Managing Partner (West)
Dentsu Creative has appointed Nikhil Kumar as Managing Partner (West). Kumar will be responsible for leading the West region with a focus on growth and creative excellence and will be reporting to...
View ArticleWunderman Thompson's Shamsuddin Jasani steps down
Shamsuddin Jasani has announced he will be stepping down from the role of CEO at Wunderman Thompson South Asia. Jasani reflected on the past two years stating: “It has been an amazing and rewarding...
View ArticleFrom memes to campus visits, Shark Tank India plans an elaborate marketing...
Shark Tank India, since its inception in 2021, has not only been a pillar of financial support for Indian entrepreneurs and start-ups but has also provided a vast sea of opportunities in terms of...
View ArticleSony Pictures Networks India renews broadcast rights for UFC in the Indian...
Sony Pictures Networks India (SPNI) has announced the extension of the exclusive broadcast rights for the Ultimate Fighting Championship (UFC) in India, Afghanistan, Bangladesh, Bhutan, Maldives,...
View ArticleOPPO India's Damyant Singh Khanoria joins Sports18 as EVP & CMO
Reports suggest that OPPO India's Chief Marketing Officer, Damyant Singh Khanoria recently moved from the company. Khanoria moves on from the electronics manufacturing company after over three years....
View ArticleVML appoints Babita Baruah as CEO of India
VML has appointed Babita Baruah as Chief Executive Officer of India from March 1, 2024, who will partner with Saurabh Saksena, who has been elevated into the role of President. Regarding the new role,...
View ArticleHavas elevates Rana Barua to Group CEO India, South East & North Asia
Havas has announced the elevations of two senior leaders. Rana Barua, based in Mumbai, will extend his remit to include South East & North Asia. Barua’s career spans nearly three decades,...
View ArticleInMobi to lay off 125 employees globally for AI-led restructuring
Adtech firm, InMobi is set to reduce its global workforce by 5% as it embraces an AI-first strategy, according to reports. The company is looking forward to adopting a complete AI approach and may...
View ArticleWhiteland Corporation appoints Karishma Kaul Babbar as director sales, CRM &...
Whiteland Corporation has welcomed Karishma Kaul Babbar as the director of sales, CRM, and marketing. With a career spanning over 22 years, Karishma Kaul Babbar brings expertise in steering sales,...
View ArticleLiqvd Asia bags INFINO's marketing mandate
Liqvd Asia has bagged Devyani Food Industries Ltd's (DFIL) newly launched ice cream brand INFINO's 360-degree marketing mandate. Liqvd Asia, as the agency partner, will shape INFINO's brand narrative...
View ArticleSoupSalu and a fake Manoj Bajpayee: Killer Soup’s eccentric marketing strategy
Netflix’s much anticipated original Killer Soup releases on January 11. The thriller created by Abhishek Chaubey features Manoj Bajpayee and Konkona Sen Sharma in their maiden on-screen pairing. From...
View ArticleYouTube to block AI videos imitating deceased children or crime victims
In an effort to crack down on content that 'realistically simulates' the deaths of youngsters who have passed away or who have been the victims of violent or deadly incidents, YouTube is amending its...
View ArticleInfluencer engagement as a marketing voice: A full-funnel strategy
In today’s social media obsessed world, as a company we must ask who is the most trustworthy? Who is the most likely to resonate with our audience to create the most activity, the most awareness for...
View ArticleSocial Samosa unveils Social Media Calendar 2024
From Chief Marketing Officers to social media managers, effective planning is the cornerstone of success for marketing professionals. As we enter the new year, the focus is on developing content...
View ArticleBigTrunk Communications wins Fresh Bus's digital mandate
BigTrunk Communications Pvt. Ltd. has secured the digital mandate for Fresh Bus This collaboration aims at enhancing the brand's online presence through digital marketing strategies. Speaking about...
View ArticlePatanjali's Anita Nayyar steps down
Anita Nayyar has stepped down as Patanjali Ayurveda's Chief Operating Officer of Media, Branding and Communications. Nayyar assumed her role at the brand in 2021 after serving at Zee5 for 11 months....
View Article18% higher volumes of orders delivered on NYE23 than NYE22: RedSeer Report
RedSeer has shared some noteworthy statistics via its analysis of orders received on online food delivery apps on New Year’s Eve 2023. Redseer’s Big Data analysis on Consumer Behaviour notes that the...
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