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Ritesh Singh appointed as Chief Growth Officer at icogz(R)

icogz® Ltd. has appointed Ritesh Singh as the Chief Growth Officer based in Canada. Singh is a seasoned entrepreneur with over two decades of experience in building businesses. He will lead icogz’s...

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TERRA appoints Tapasya Sharma as Global Head – Marketing and Digital

TERRA has appointed Tapasya Sharma as Global Head of Marketing and Digital. In her new role, Sharma will lead the marketing and digital initiatives for TERRA globally, with a focus on enriching the...

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Dentsu Creative India appoints Nikhil Kumar as Managing Partner (West)

Dentsu Creative has appointed Nikhil Kumar as Managing Partner (West). Kumar will be responsible for leading the West region with a focus on growth and creative excellence and will be reporting to...

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Dentsu Creative India appoints Nikhil Kumar as Managing Partner (West)

Dentsu Creative has appointed Nikhil Kumar as Managing Partner (West). Kumar will be responsible for leading the West region with a focus on growth and creative excellence and will be reporting to...

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Wunderman Thompson's Shamsuddin Jasani steps down

Shamsuddin Jasani has announced he will be stepping down from the role of CEO at Wunderman Thompson South Asia.   Jasani reflected on the past two years stating: “It has been an amazing and rewarding...

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From memes to campus visits, Shark Tank India plans an elaborate marketing...

Shark Tank India, since its inception in 2021, has not only been a pillar of financial support for Indian entrepreneurs and start-ups but has also provided a vast sea of opportunities in terms of...

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Sony Pictures Networks India renews broadcast rights for UFC in the Indian...

Sony Pictures Networks India (SPNI) has announced the extension of the exclusive broadcast rights for the Ultimate Fighting Championship (UFC) in India, Afghanistan, Bangladesh, Bhutan, Maldives,...

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OPPO India's Damyant Singh Khanoria joins Sports18 as EVP & CMO

Reports suggest that OPPO India's Chief Marketing Officer, Damyant Singh Khanoria recently moved from the company. Khanoria moves on from the electronics manufacturing company after over three years....

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VML appoints Babita Baruah as CEO of India

VML has appointed Babita Baruah as Chief Executive Officer of India from March 1, 2024, who will partner with Saurabh Saksena, who has been elevated into the role of President. Regarding the new role,...

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Havas elevates Rana Barua to Group CEO India, South East & North Asia

Havas has announced the elevations of two senior leaders. Rana Barua, based in Mumbai, will extend his remit to include South East & North Asia. Barua’s career spans nearly three decades,...

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InMobi to lay off 125 employees globally for AI-led restructuring

Adtech firm, InMobi is set to reduce its global workforce by 5% as it embraces an AI-first strategy, according to reports. The company is looking forward to adopting a complete AI approach and may...

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Whiteland Corporation appoints Karishma Kaul Babbar as director sales, CRM &...

Whiteland Corporation has welcomed Karishma Kaul Babbar as the director of sales, CRM, and marketing. With a career spanning over 22 years, Karishma Kaul Babbar brings expertise in steering sales,...

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Liqvd Asia bags INFINO's marketing mandate

Liqvd Asia has bagged Devyani Food Industries Ltd's (DFIL) newly launched ice cream brand INFINO's 360-degree marketing mandate. Liqvd Asia, as the agency partner, will shape INFINO's brand narrative...

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SoupSalu and a fake Manoj Bajpayee: Killer Soup’s eccentric marketing strategy

Netflix’s much anticipated original Killer Soup releases on January 11. The thriller created by Abhishek Chaubey features Manoj Bajpayee and Konkona Sen Sharma in their maiden on-screen pairing. From...

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YouTube to block AI videos imitating deceased children or crime victims

In an effort to crack down on content that 'realistically simulates' the deaths of youngsters who have passed away or who have been the victims of violent or deadly incidents, YouTube is amending its...

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Influencer engagement as a marketing voice: A full-funnel strategy

In today’s social media obsessed world, as a company we must ask who is the most trustworthy? Who is the most likely to resonate with our audience to create the most activity, the most awareness for...

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Social Samosa unveils Social Media Calendar 2024

From Chief Marketing Officers to social media managers, effective planning is the cornerstone of success for marketing professionals. As we enter the new year, the focus is on developing content...

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BigTrunk Communications wins Fresh Bus's digital mandate

BigTrunk Communications Pvt. Ltd. has secured the digital mandate for Fresh Bus This collaboration aims at enhancing the brand's online presence through digital marketing strategies. Speaking about...

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Patanjali's Anita Nayyar steps down

Anita Nayyar has stepped down as Patanjali Ayurveda's Chief Operating Officer of Media, Branding and Communications.  Nayyar assumed her role at the brand in 2021 after serving at Zee5 for 11 months....

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18% higher volumes of orders delivered on NYE23 than NYE22: RedSeer Report

RedSeer has shared some noteworthy statistics via its analysis of orders received on online food delivery apps on New Year’s Eve 2023. Redseer’s Big Data analysis on Consumer Behaviour notes that the...

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