Social Media Campaign Review: Great Start Great Day by Kelloggs Corn Flakes...
As a market leader in cornflakes in India, Kelloggs has made its presence felt through advertising initiatives both online and offline, colorful packaging backed by a well entrenched distribution...
View ArticleSocial Media Campaign Review: Hairy Facts Contest by Schwarzkopf Professional...
As one of the world’s leading professional hair companies, Schwarzkopf Professional provides innovative products, hair trends and support services. Its Facebook page is always a buzz with posts on...
View ArticleSocial Media Campaign Review: Marico Campus Connections
Established in 1957, Marico started its product line with Saffola and today has a lineup of hair care products in its kitty: Parachute Advansed Hair Oil Set Wet, Revive, Mediker, Hair & Care,...
View ArticleSocial Media Campaign Review: Pepsi IPL The Great Indian Catch Contest
Introduction:Pepsi India bagged the title sponsorship rights for IPL and it has lined up uber cool game changing campaigns in the digital space. Here’s yet another campaign by Pepsi IPL – The Great...
View ArticleSocial Media Campaign Review: KitchenAid India presents ‘Mother Of The Year’
If summer and the ongoing IPL tournament have been the mainstay of Facebook campaigns recently, KitchenAid India’s Mother Of The Year campaign takes another route and gives a topical twist to its...
View ArticleSocial Media Campaign Review: Park Avenue Soongh-A-Thon Contest
Come summer and everyone wants to smell fresh and cool and that’s probably why the Park Avenue Soongh-A-Thon contest, currently underway on Facebook, is a well timed one. Park Avenue is owned by J.K....
View ArticleSocial Media Campaign Review: Castrol Cling on to Cricket Challenge
Here’s yet another cricket-based Facebook contest but this time, it is not the IPL! It’s the ICC Champions Trophy, and it’s your chance to win a 3 nights – 4 days package to the United Kingdom to...
View ArticleSocial Media Campaign Review: Pepsi IPL Hashtag Contests
Introduction:Pepsi India is pulling out all stops to dive into the cricketing madness and the title sponsorship of IPL has given it a great leverage to tap into the Indian social media...
View ArticleSocial Media Campaign Review: Run Sailor Run By Crocs India
Introduction:The international brand for its unusual shape in footwear Crocs provides a good option for those looking for the wet weather and casual wear with bold and bright colours. The store stocks...
View ArticleSocial Media Campaign Review: MoneyGram Ultimate Cricket Fan Contest
With IPL in its last few weeks, a lot of brands are using the opportunity to run cricket-related contests. MoneyGram, the leading global money transfer company is running its annual Ultimate Cricket...
View ArticleSocial Media Campaign Review: ‘Predict-O-Meter’ Contest by Videocon
If you haven’t had enough of IPL action on the ground and on the web then here’s another Facebook contest that revolves around the IPL. This time around its electronics major, Videocon which brings...
View ArticleSocial Media Campaign Review: Fan Cam/Photo by Vodafone
If you have been following the IPL 6 tournament with interest then Vodafone’s Zoozoo advertisements featuring internet services on your phone must have caught your eye. Considering that they are sweet...
View ArticleSocial Media Campaign Review: Granny V/s Crannies by Cadbury
Introduction:Bournville is one of the two new premium chocolate treats introduced by Cadbury India Ltd. The full dark chocolate Cadbury Bournville range is available in five variants – Raisin &...
View ArticleSocial Media Campaign Review : Pepsi IPL VIP Box Race
Introduction:Pepsi India, the official sponsor of IPL makes an effort to connect all its Social Pages through an engaging game. Adapting to the fragmented media world, Pepsi India has launched its...
View ArticleSocial Media Campaign Review: Mc Dowell’s No. 1 Guess The Sign Contest
Despite the Royal Challengers Bangalore being out of the race to win the Pepsi IPL 2013, another UB Group brand, Mc Dowell’s No. 1, is engaging users in the last leg of the IPL through the Mc Dowell’s...
View ArticleSocial Media Campaign Review: India’s Red Carpet to Cannes by L’Oreal Paris
The 66th Cannes Film Festival will play host to some of the most glamorous global celebrities from May 15th – 26th, 2013. This year the festival features L’Or Sunset, an all-new makeup collection...
View ArticleSocial Media Campaign Review: Zombie Keel-er by Mad Over Donuts
If you are crazy about donuts and movies then the Zombie Keel-er campaign by Mad Over Donuts which is underway online till 31st May is something you should try.ObjectivesThe campaign has been designed...
View ArticleSocial Media Campaign Review: Pizza Hut Meet and Greet Virat Kohli Contest
The recently concluded IPL tournament provided brands with six weeks to jump on to the IPL bandwagon, forge a link with it and gain lots of leverage from the interest the IPL draws. Pizza Hut’s ‘Meet...
View ArticleSocial Media Campaign Review: PUMA Finger Bash
As the current IPL season comes to a close, PUMA is running the PUMA Finger Bash campaign in association with cricketers such as Yuvraj Singh, Adam Gilchrist, Marlon Samuels and Harbhajan Singh. The...
View ArticleSocial Media Campaign Review: HT No TV Day Treasure Hunt
After two successful years, the Hindustan Times (HT) No TV Day is back. Scheduled for 1st June, 2013, all Mumbaiites can look forward to participating in the Treasure Hunt on Facebook in Season 3 of...
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